I have always been complementary towards Adidas since they had the honour of designing Arsenal’s kits.
I credit them for thinking outside the box and refusing to play it safe when brainstorming ideas for the latest shirt Arsenal players will wear.
The manufacturer has to find that balance between originality and respecting tradition.
That’s why they have more creative freedom on the away merchandise as for the home version. They are aware that their customers don’t feel comfortable not having the red and white represented, leaving options limited.
That’s why I tend not to purchase the home shirt because 90 pound is a lot to pay, for what at times can be an identical product to the previous season.

The irony being that this is a rare summer where I have invested in the home shirt as I felt our sponsors traditional logo in gold, honouring our Invincibles, separates itself from previous jerseys of the same colour.
My decision seems to be vindicated when the club officially released their 2023-24 away outfit, confirming that most of the leaks were correct.
Law of averages, when your super creative not everything you throw at the wall is going to stick.
I’d much rather have a sponsor who gets the odd idea wrong because their imagination is bold compared to playing it safe every year.
The criteria to be original has led to some of the best clothing the Gunners have produced in years. The modern Bruised Banana, the red marble on white, last campaigns pink third kid …. our partners have been critically praised for products that have made our club a lot of money.
That’s not to say their latest effort won’t.
This is after all one of the biggest companies in the world who know what they are doing.
They will be aware the colours are so bright it will be divisive.
Yet their business model since working with us seems to be about being brave and I admire that.
They seem to want each away shirt to have its own story.
In the past they have been a link to our history, but their home option does that this year.
Instead, they claim the black squiggly lines are a reference to a map of Islington and roads of the different routes fans have to take when travelling away from the Emirates.
I like that concept but just not the colours.
Like we have some Gooners who can’t have anything negative said about the club, there will be some who will feel you become less of a supporter unless you buy this shirt.
As a grown adult, I can separate the two. Yes, the majority buy shirts because we want to represent our club in public and be part of the Arsenal family.
Yet, you still need to like what your wearing?
90 pound is a lot of money to pay for the sake of going to your local shop or getting on the bus while strangers wonder, ‘what’s he or she wearing?
We are after all experiencing a cost of living crisis. I feel sorry for the parents who are pressured to invest in their latest child’s kit, who must surely look at our away shirt on the shelf and say ‘sure you don’t want the home one instead?’
Like I said though, Adidas have got so many kits wrong due to their originality, it’s only natural they are going to get one wrong.
They got this one wrong.
I admire the thinking behind it though. They had an idea that had potential, but the execution was poor.
What do JustArsenal readers think? Out of 10 I’ll give it a 6.
Dan
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I really liked the design. I just wish there was no sponsor logo on it
It’s terrible. If a camel is a horse that was designed by a committee, the same committee must have designed this shirt!
Different strokes for different folks…. I really do admire this third kit… Orange green n a rich black …. Beautiful…
It’s an abomination imo. R&W for home, Y&B away.
Ugly.
Awful. How on earth did that get accepted?
I do not care as long as it is yellow
I hate it when we play in blue or whatever.
I really don’t mind it, I think the negative reaction is over the top. I prefer it to the Pink one last season, but I think the Black kit is brilliant.
Love it, just bought it.
Getting home shirt to.
One of the worse away kits we have had but will probably like it as season goes on and we see us winning in it but for now 1/10
But i love the traditional yellow kit
As long as we win they can wear orange with pink elephants 🐘. I just want us to win tbh
Exactly haha. All will look phenomal with a trophy at hand.
*phenomenal
It looks like a geological survey map.
I like the plain yellow of a couple of seasons back and the pink one of last season – both of these look fantastic.
This looks awful..
I think it’s good. Will grow overtime I guess. Has more vigor to it. I can imagine the kit on the pitch, and in contrast with the green of the pitch, the black strikes will stand out, making it easier to spot other players when on the ball? I think the contrast is good. A bit neony but in contrast to the home kit and how oriental it is, the away kit is very bold and fearless in a way. And this opinion is coming from a designer hehe. I find it a daring design and very energetic. You can’t sulk on the pitch wearing this kit!
I like it and it has been a long time since I liked Adidas Arsenal kits.
20/21 They started with a bang. A 10/10 home kit, 11/10 away kit and a solid 9 for the 3rd. Since then it has been mixed bag with only one outstanding kit to rival the first ones. Last season away’s.
And they don’t do a good job differentiating their kits. Our home kit this season is same like Madrid’s bar the color. Last season ours and Man utd were the same kit but different color as well.
Not a fan, but I respect the originality of it. We must remember, there’s not a lot you can do with new home kit designs, so let them have some fun with the away and 3rd kits.
If it’s footballs equivalent of camouflage (and our attack is disguised) then I like it! 👍
Just seen Timber wearing the new third shirt, which I really like. This one? I’m still not sure, but at present more against than for.
If the floodlights go out, at least you will still see them. I personally don’t like it. Looks like something you would see traffic controllers/ road construction workers wearing to stand out for safety purposes. The young ones will like it. It would be something the yuppies would wear to a party to stand out in the crowd. I would probably put this new away kit up there with that 1980’s dark green and navy blue away kit as one of the worst. Maybe in 30 years time we might be celebrating it. But at the end of the day it’s all about merchandising and leeching as much money out of the common man. Apparently, if you want a player’s name, number, Premier League and Champions League logo,,, the jersey fully decked out with the above will cost £105. It’s just not cricket. It’s a bloody rip off
5/6 for me, the sky blue trims on the colar,cuffs and fonts is the only thing i like about the kit.like i said earlier it’s likely destined to flop in the market as -ve verdicts have been passed on it by most fans on Twitter,Facebook,IG and reddit and here obviously considering the posts above mine.Been hating on it since it was leaked on footyheadlines.(thumbs down)
Great shirt!!!!!!!!!!!!! For women.
What a disaster of a shirt.
It will be like last season when we hardly used the away kit but heavily depending on the third kit for away games
I’d love one if I was a member of the Islington Volunteer Litter Pickers. A rather snazzy looking Hi-Viz.
Maybe it’s because of my nationality, but the yellow certainly looks fresh.
Basura juice!
At first I couldn’t believe that such ugly print could be our away kit specially after last seasons great designs but after looking at it and seeing the team wearing it it’s really growing on me, I’m gong to get one but not for me for my youngest, it could turn out to be a collector’s item if we have a good season
It also reminds me of RICE fields in Vietnam, Rice? Hmm 😂
MLS 0 Arsenal 1
Arsenal scores against the run of play, the gaffer is really trying with Vieira
We are gonna distract the opponents for sure.
Good morale booster of a game for some of the players.
Not too much to take out of the game, really shows you how good and tight the marking in the EPL is when you watch this game and see how much space and time we had.
ManU and Barce up next….
Some may say its a five star performance, but we didn’t quite have it all our own way
Though Balogun didn’t score he seems a little more effective on the pitch than Eddie.
Odegaard seems sharp and ready.
Tossard must have been the most intelligent player we have, though we haven’t seen much, is goal is a center forward goal
Seems Rice will be task with protecting the back four as opposed to getting forward.
Saliba was solid
For some strange reasons my eyes were glue to Havertz, happy he gets on the score sheet, Arsenal now has a player they can target anywhere on the pitch, he really reminds me of a certain Fellaini taking down the ball with his chest as he brings the curtain down with a well struck goal.
Kiwior looks good at left back, but he won’t be so comfortable in the premier league
Gabriel was good and should have been on the score sheet
Jorginho very good while we were in position but offers nothing defensively.
Time was too short to make a good assessment but Martinelli, Rice, Saka stood out.
What a damn relief to see Havertz score! 🙉
I wish we could just have the simple yellow top with light blue shorts like we had in the 1971 double season and 1979 fa cup final
The idea and design is beautiful but the colour chosen are bad because a lot of people don’t like the flashy neony colorI think the target market were youngsters .
It’s hideous
Also, I think the shirt is something Aubamayang would choose to wear. People who like to stand out in a crowd will probably like it or it will grow on them. For me, the lines are too floppy and the color is hideous but I do believe it could work for players on the pitch looking to be spotted fast
For playing in, it could be great. For wearing, it is hideous.